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New Lexmark colour laser printers, MFPs help small businesses look big while cutting costs

Richmond Hill, ON., Oct. 20, 2008Lexmark Canada, Inc. today introduced two new series of colour laser printers and colour laser multifunction products (MFPs), offering businesses ranging from small offices to large enterprises compact colour performance that will save them time and money.


"We are excited to introduce this outstanding new line of compact colour products that will help businesses enhance the quality of their professional documents without turning to a more costly print shop," said Tim Emens, Lexmark Canada president. "We designed these products with the environment in mind so customers can feel good about reducing their environmental footprint as they decrease costs and increase productivity."

Both the new Lexmark C540 Series of colour laser printers and new Lexmark X540 Series of colour laser MFPs are designed to be easy on the environment with such features as:


  • Built-in two-sided printing[1] to reduce paper waste
  • Instant warm-up fuser technology, which uses less power when not in use and still prints the first page quickly
  • Eco-Mode, which reduces power consumption
  • Quiet Mode, which reduces noise emissions
  • Energy Star compliant
  • Performs reliably with recycled paper

Additionally, both the Lexmark C540 Series and Lexmark X540 Series include the new Lexmark Rewards[2] program, which encourages customers to return empty cartridges for recycling or remanufacturing and earn free genuine Lexmark toner and imaging kits. With the Lexmark Rewards program, customers can save up to 20 percent off the total cost of printing. The Lexmark C540 and Lexmark X540 series also offer the Lexmark Supplies Price Guarantee, an innovative new program through which Lexmark pledges never to raise the price of toner cartridges for the life of these printers[3].

Both series also feature wireless models that are Wi-Fi CERTIFIED™ 802.11n draft 2.0[4]. Lexmark's printers are the first in the industry to receive this certification for this leading-edge wireless technology. 802.11n is a new wireless standard that supports a longer range and higher wireless transfer rates than the previous standard, 802.11g.

Lexmark C540 Series

The Lexmark C540 Series of colour laser printers is designed for small business workgroups or busy offices that need access to affordable, professional-quality colour printing technology with best-in-class[5] rated colour print speed. The Lexmark C540n, C543dn and C544n colour laser printer models deliver unique 4800 Colour Quality mode for stunning colour images and graphics along with true 1200x1200 dpi for extra quality and detail in customer-facing documents. The Lexmark C540 Series is the only colour laser family under $500 to offer this level of print quality. The series also features a unique four-in-one colour laser printhead design that delivers precise colour registration.

The Lexmark C540n is an easy-to-use small workgroup colour laser printer that prints at speeds up to 21 ppm in colour and black for an estimated street price of $399[6]. The Lexmark C543dn includes high-yield toner cartridges and built-in two-sided printing for an estimated street price of $4496. The Lexmark C544 models give customers access to even faster speeds, up to 25 ppm in colour and black, for prices starting at $4996. The series also offers extra-high-yield cartridges, which save money with a lower cost per page and conserve resources with cartridges that need to be replaced less frequently.

Lexmark X540 Series

For small offices and large enterprise customers that want more advanced functionality, the new Lexmark X540 Series of colour laser MFPs also features best-in-class5 rated colour print speed, while packing productivity-enhancing features into the smallest 21 ppm colour laser MFP in the world. The Lexmark X543dn colour laser MFP combines copy and scanning capability in addition to built-in two-sided printing for just $5996. It prints at speeds up to 21 ppm in colour and black and ships with high-yield toner cartridges. The Lexmark X544 models of colour laser MFPs are four-in-one devices that print, copy, scan and fax, with fast print speeds up to 25 ppm in colour and black; prices start at $6996. They also feature two-sided scanning as well as access to extra-high-yield cartridges and more robust paper handling for larger workgroups.

Lexmark's new colour laser printers and colour laser MFPs will be available through Lexmark's channel partners and on

About Lexmark

Lexmark International, Inc. (NYSE: LXK) provides businesses and consumers in more than 150 countries with a broad range of printing and imaging products, solutions and services that help them to be more productive. In 2007, Lexmark reported $5.0 billion in revenue. Learn how Lexmark can help you get more done

Lexmark and Lexmark with diamond design are trademarks of Lexmark International, Inc., registered in the U.S. and/or other countries.  All other trademarks are the property of their respective owners.

[1] Built-in duplex models include the Lexmark C543dn, C544dn, C544dw, C544dtn, X543dn, X544dn, X544dw and X544dtn.


[2] The Lexmark Rewards program is not available in all countries. Visit for details.


[3] Canadian dollar price only.  This guarantee only applies to initial end-user pricing listed on and does not apply to dealer and/or distributor pricing. Lexmark reserves the right to discontinue selling these toner cartridges any time after it discontinues service support for this printer.


[4] Wi-Fi CERTIFIED is a mark of the Wi-Fi Alliance.

[5] The Lexmark C540 class is single-function colour laser printers less than $500 estimated Canadian street price. The Lexmark X540 class is colour laser MFPs less than $1,100 estimated Canadian street price.


[6] All prices are estimated street prices in Canadian dollars – actual prices may vary.


All prices, features, specifications and capabilities are subject to change without notice. Page yields based on ISO testing may vary.

Tracey Doherty
Lexmark Canada Inc.
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