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Printing on Outdoor Media Increase Message Clarity Sign Durability
Today, retail floor space is more costly than ever. Many retailers use of every square foot of the sales floor and the area outside the front door. Lawn & garden and home improvement retailers use outdoor areas to display and promote products. Expanding the sales floor is great but the problem with outdoor signs and price tags is that weathering fades and curls the sign or tag. The message or price is ruined in just a few days wasting money for reprints and possibly losing sales opportunities.
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