Analyst Insight

IDC: Transforming Your Business with the Right IoT Platform

Unlock business outcomes: The Lexmark Optra IoT Platform can play an outsize role in any organization’s digital transformation journey

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Report Summary


IT market research and advisory firm IDC showcases the Lexmark Optra IoT Platform:

  • Building upon Lexmark’s heritage in managed print services (MPS), the Optra IoT Platform promises to realize operational and financial efficiencies.
  • Scalable architecture features zero trust security and can be easily hosted or deployed in the customer’s cloud — allowing for the collection and analysis of vast troves of data.
  • Consulting services from Lexmark provide customers with insightful knowledge for their digital transformation journeys.

Lexmark has a better handle on what makers of connected devices need because it has moved through the IoT process itself to differentiate from the competition, shift to an ‘aaS’ model, and drive more value out of its own connected products.

Sandra Wendelken
Senior Research Analyst, Mobile Services and Software
International Data Corporation (IDC)

1IDC White Paper, sponsored by Lexmark: Transforming Your Business with the Right IoT Platform, November 2021, IDC #US48353921 

About IDC MarketScape

The IDC MarketScape vendor analysis model is designed to provide an overview of the competitive fitness of ICT (information and communications technology) suppliers in a given market. The research methodology utilizes a rigorous scoring methodology based on both qualitative and quantitative criteria that results in a single graphical illustration of each vendor’s position within a given market. IDC MarketScape provides a clear framework in which the product and service offerings, capabilities and strategies, and current and future market success factors of IT and telecommunications vendors can be meaningfully compared. The framework also provides technology buyers with a 360-degree assessment of the strengths and weaknesses of current and prospective vendor

Establishing a Connected Data and Products Strategy with the Right IoT Platform

This white paper discusses market opportunities and challenges for manufacturers as they look to deploy connected product strategies.

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4 MB
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PDF
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