Crowded aisles. Long lines. Confusing layouts. These issues frustrate shoppers and quietly drain revenue. Lexmark Connected Retail Solutions use heat maps, Vision AI, and store flow technology to track customer movement inside and outside your store. That means you can:
Track shopper movement to improve layout and staffing
Align labor with real-time traffic to stay ahead of demand
Cut queues before they grow with proactive alerts
| Challenge | How Lexmark helps | What it means for your store |
|---|---|---|
| Store layouts aren’t aligned to real traffic patterns | AI-driven analytics and a centralized dashboard | Make data-driven decisions and maximize every square foot |
| Staffing doesn’t match customer activity | Real-time traffic monitoring and store coverage insights | Align labor with demand to reduce waste and improve workflow |
| Queues go unnoticed until it’s too late | Queue alerts and wait-time visibility | Prevent long lines and improve conversion |
| Safety risks and congestion go unaddressed | Safety insights via Optra Edge | Act faster, reduce incidents, and simplify store operations |
When your store runs like a well-oiled machine, shoppers notice, and they love it. Lexmark gives you real-time insights into every corner of your store.
A store that’s easy to navigate keeps customers coming back. Smooth flow means happier shoppers and that means stronger sales.
Q: How do I know if my store layout is causing problems?
A: Lexmark’s heat maps and Vision AI show how shoppers really move. You’ll identify congestion, dead zones, and blocked aisles before they impact sales.
Q: What can I do about long checkout lines?
A: Real-time queue alerts and wait-time visibility help you act fast — so customers keep moving, and carts don’t get abandoned.
Q: How do I make sure staffing matches customer traffic?
A: Real-time traffic monitoring shows where and when shoppers need help. Adjust coverage on the fly to keep service levels high.
Q: Can I use data to improve my store layout?
A: Yes. Our dashboard turns traffic patterns into actionable insights, so you can rearrange fixtures and maximize every square foot.
Q: How do I reduce safety risks like blocked aisles?
A: Lexmark Optra Edge provides real-time safety alerts, helping you clear hazards and keep your store compliant and customer friendly.
Q: How can I track customer movement outside the store?
A: Our solutions monitor parking lot and entry flow, giving you visibility before shoppers even walk in.
Q: How do I improve service during peak hours?
A: Dynamic staffing recommendations based on live traffic data help you deploy associates where they’re needed most.
Q: Can I predict slowdowns before they happen?
A: Yes. Predictive analytics alert you to potential congestion, so you can act before it affects sales.
Q: How do I keep aisles clear for compliance and accessibility?
A: Automated alerts notify staff when aisles are blocked, ensuring ADA compliance and a better shopping experience.
